Stepping back and simplifying

Uncategorized Jun 23, 2020

Have you ever had one of those weeks? You know the ones. The one where you just look up at the sky and ask, "why did I choose to do this?".  Yea, I know you have. I'm having one of those. 

That's why I did this Facebook live yesterday. Hopefully it will help you out a little. 


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How To Get More Done In Less Time

basecamp Jun 15, 2020

Today on Basecamp, I'm gonna talk about how to get more done in less time.


Let me ask you a couple of questions. Have you ever said to yourself...

"You know, if I want it done right, I've just gotta do it myself."

"It's really hard finding good help."

"You know, it's really too important for me to delegate. By the time I show you how to do it, I'd have it done myself."

Do these sound familiar? If they sound really familiar, then you're spending far too much time focusing on things that are draining you, instead of farming them out and delegating them to somebody else who can do them for you.

You know, over the years I've worked with a lot of clients that really struggle with this. And it's very hard as a business owner to let things go, this is your baby! You built this from scratch.

Now you have to hand it, or hand over pieces of it to somebody else? Really? It's very scary. But if you don't do that, you're not going to be able to grow. You're going to burn out and hit a...

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How To Plan For The Future

basecamp Jun 08, 2020

We as business owners and founders don't have a crystal ball. We can't predict the future, obviously, but with good and accurate data, you can start to push out the fear and make good, solid business decisions. On today's episode of Basecamp, I discuss How To Plan For The Future.


When you have the data you can start to see trends and you can start to become a bit of a predictor. Once you get all of the data together, you're going to be able to make much better decisions and push that fear aside. You're gonna make decisions from good, solid information and not fear.


Typically, I work with two different types of clients.

The first one says...

"What if we had to hire more people? Where are we going to put them?"

"What if we get so many orders that we don't have enough supply and we have to go find more supply."


"What if this key person quits? What are we gonna do?"

"What if our suppliers raise our prices? We're not gonna be able to keep up."

Can you see the...

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First, Break All The Rules

basecamp books Jun 01, 2020

Today's episode of Basecamp is focused on the book "First Break All The Rules: What The World's Greatest Managers Do Differently." by Gallup. It's about what really separates great managers from okay or even poor managers.

It's called "First Break All The Rules: What The World's Greatest Managers Do Differently." It's about what really separates great managers from okay or even poor managers and quite frankly, I mean, think about how many really bad managers have you worked for?

There are a lot of them out there. But there are quite a few that are excellent, and if you can get a manager to really excel at managing the people below him or her, it can really have an impact on your business.

I really like this liked this book a lot. It really spoke to me and validated my feelings that a lot of what I've been talking about over the over the years and a lot of the way I deal with people. So I would be reading it and say to myself "I got one". So, I was pretty happy about that....

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Why And How To Create A Vision

basecamp May 25, 2020

Having a vision for your business is essential. Every decision you make, every single day, drives your business closer to that vision or away from that vision. There's no in-between. Either you're going towards the vision or you're going away from it. On today's episode of Basecamp, I discuss Why And How To Create A Vision.

First, I wanna say two things about vision. Typically, I end up talking to a business owner about vision when they come on as a new client. And often they've either never worked as a coach or consultant before, so they really don't understand this vision, mission thing, or it's a new business all together and one of the first things, if you work with a coach, especially someone online, coming up with your vision is one of the first things that they have you do because that's what helps keep you driving forward.

The reason why you want a vision and especially, now, if you're in the first three years of business, you probably don't have, especially if you haven't...

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How To Move From S.M.A.R.T. Goals To F.A.S.T. Goals

basecamp May 18, 2020

Today we're going to talk about goals, goal setting, and we're gonna move from S.M.A.R.T. goals to F.A.S.T. goals. Why? Because we're in the middle of a pandemic, and speed is what is going to give you more opportunity to get through the end of this crisis and to keep your business going to the end of this crisis.


Adaptability is key, moving quickly is key, faster to decide and faster to execute is what is going to get you to the other end.

So I know that you're familiar with S.M.A.R.T. goals which are

  • Specific
  • Measurable
  • Attainable
  • Relevant
  • Time-based

We're going to switch from that to F.A.S.T. which are...

  • Frequently Discussed
  • Ambitious
  • Specific
  • Transparent

Frequently Discussed

This is completely different from what you're used to with goals, but right now communication, you're not gonna get through this by thinking your way out of it. You have to talk, and you have to talk to as many people as you possibly can, and that means your team, your customers, your suppliers,...

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What Is The O.O.D.A. Loop?

basecamp May 11, 2020

Hi, I'm Christine Trumbull and this is Base Camp, where we help you clear the overwhelm and grow your business to the next level. Today, we're going to talk about the OODA Loop. What is the OODA Loop?

It is a combat operations process. It was developed by a military strategist, United States air force, Colonel John Boyd. He felt that, if you could get inside your opponent's decision making process, you would gain an advantage. It makes sense.

So why are we talking about it?

Because we're going to apply it towards our business right now, especially during this pandemic and this crisis. Our opponent is the pandemic and the crisis and our loss of business.

The O.O.D.A. Loop...

  • Observe
  • Orient
  • Decide
  • Act

And if you google OODA Loop, you'll find the chart and all of the points and processes of the entire strategy. But right now, we're just going to talk about the acronym and how it applies to our current situation.


What observe, that part of the loop suggests, is that you with...

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What Is The Stockdale Paradox?

basecamp May 05, 2020

Accepting the brutal truth of your reality AND having unwavering faith you will survive! In today's episode of Basecamp, I discuss the Stockdale Paradox and how it relates to your business.

Hi, I'm Christine Trumbull, and this is Base Camp. Today, I'd like to talk to you about the Stockdale Paradox. I was on a webinar last week, like most of us, and I remembered, I was reminded of the Stockdale Paradox.

The Stockdale Paradox was first put out by Jim Collins in his book, "Good To Great." And if you're in business and you haven't read it, you need to get it, it's one of the go-to books, you have to read it.

The paradox is based on James Stockdale. He was a high-ranking naval officer. He was a former U.S. Presidential candidate and he was a Vietnam POW for seven years.

Now this man was tortured and he really had no reason to believe that he was ever going to make it out alive. But he stayed alive by embracing the harshness of his reality with a healthy dose of optimism.

So I'm gonna...

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How To Adapt To The New Normal

basecamp Apr 28, 2020

On today's episode of Basecamp, I discuss why and how to adapt to the changes happening from the pandemic.

Hi, I'm Christine Trumbull, and this is Base Camp. I just got an email that reminded me, or actually, that sent me a link to Simon Sinek. A new video that he just put up. I absolutely adore Simon Sinek.

And it was a recording of a virtual company meeting that he had with his staff. But, it was him, talking to his own staff about infinite mindset and how these are not unprecedented times.

Industry changes. Economies change. Those that learn how to adapt and adjust are the ones that are gonna be around at the end.

The questions we have to ask ourselves is how are we going to do what we do?

How and what are we gonna need to change in order to do what we do?

And then he gave some examples. For example, when the internet came on the scene, those that adapted and embraced are the ones that succeeded. Those that hunkered down with their pen and paper did not.

There are no video...

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Daily Huddle #5 - Tip 5

basecamp Apr 27, 2020

Tip #5 of the Daily Huddle - Dashboards and Scorecards. We don't have a crystal ball, but Dashboards and Scorecards can come pretty close.

Remember the daily huddle is your daily 15 minute meeting with your team where you have the opportunity to make sure that everybody leaves from that meeting and goes through their day completely aligned and understanding what your goals are and what everyone's expectations are.

The last thing is, that you have to have in your daily huddle is a dashboard. And hopefully, you have a dashboard.

The dashboard is an integral part of scaling up your business, growing your business, and understanding where your business is every day. And if it's important, it's on the dashboard. And it can be measurements, it can be goals. It can be assignments, to-dos, who are supposed to be doing what, it's on the dashboard.

Everyone sees it, everyone has their part and their assignment on the dashboard. So everyone is now aligned and working towards the same goals.


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